Blog Archives

5 Ways Content Marketing Supports Instructional Design

Blended Learning 2.0?

When we talk about marketing, by default we talk about marketing campaigns. That suggests using a variety of media, spread out over a period of time, coordinated in a way that serves a specific goal. Traditionally that would consist of

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Slow Down

When I first started using social media for learning it was ALL about blogs. Blog posts by Jane Hart, Harold Jarche, Clive Shepherd, Tom Kuhlman – this is how I learned about eLearning, I took what they said and tried

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Curation is about marketing (marketing is not a dirty word)

Three things that are probably true at least some of the time: Online curation began as a marketing technique. It’s a way to build a brand and a relationship with customers/ audiences without trying to directly sell them anything. Internal

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